Real people. Real time.
The socio demographic measurement in AudienceReport is based on our big online panels and intelligent algorithms, ensuring detailed reports and large sample sizes – even for small campaigns. Numbers are updated real time allowing for swift campaign optimisation.
All the metrics you could wish for
AudienceReport tells you how your campaign performs on a multitude of important key metrics. This includes among other things the profile of your audience, reach in target group, affinity, frequency and number of TRPs delivered.
Built for both publishers and agencies
AudienceReport is a powerful campaign validation tool, that’s already widely used by major clients, such as Facebook, Google, agencies like GroupM and OMG and publishers like Johnston Press and MTG.
Easy and beautiful report export
Reporting in AudienceReport is intuitive and beautiful. Not only that – you’ll look good in front of customers, as reports can easily be exported to Excel or a nice PDF / Powerpoint presentation, customized with your logo and brand colors.
Other features & integrations
EngagementReport
Understand which kind of effect your campaign had on your target group.
True Frequency
Document the true frequency of your campaigns
Cross TV & Digital
Measure campaign performance across different channels.
Addressable TV measurement
Measure your campaigns running on addressable TV devices
In-App Tracking
Validate campaign performance on campaigns running in-app.
Custom Segments
Validate campaign performance against your own custom segments..
Event Tracking
Measure campaign performance on a multitude of relevant KPI’s.
Quality Score
Measure the quality of your campaign impressions
Intercept Surveys
Document the actual effect of campaigns running on your website.
Adform Integration
Track and validate your Adform campaigns in AudienceReport.
DFP Integration
Automatically track and validate your DFP campaigns in AudienceReport